The line between cinematic magic and real-world comfort food has just vanished completely, and it is safe to say that 90s kids and animation fans alike are losing their collective minds. To celebrate the highly anticipated theatrical arrival of Disney and Pixar’s Toy Story 5 on June 19th, Papa Johns has officially announced a massive global collaboration. Rather than just dropping a standard cardboard box tie-in, the pizza giant is taking a beautifully ambitious leap by bringing the movie universe's most iconic fictional restaurant into the physical world. For a strictly limited time, major cities will see immersive, fully functioning pizzerias pop up, letting fans step straight into the neon-soaked, intergalactic arcade that defined their childhoods.

Retro arcade styling takes over global city hotspots

Stepping through the front doors of these custom-built locations reveals an absolute paradise of pure Pixar nostalgia. Working closely with Disney’s event teams, Papa Johns is transforming venues across the globe into full-scale, 1990s-inspired pizza arcades. The spaces are packed with working claw machines, throwback jumbotrons, and hidden Easter eggs pointing directly toward the plot of the upcoming fifth film. It is a completely free, immersive playground designed to capture that exact, giddy feeling of visiting a retro family entertainment centre.

If you want to experience the intergalactic magic in person, here is exactly where and when the Pizza Planet portals are opening across the globe:

• Los Angeles: Head to 8180 Melrose Ave., Los Angeles, CA 90046 on June 12th from 12 p.m. to 7 p.m. local time. Timed tickets are required and became available on Friday, May 29th.

• London: Drop by 471-473 The Arches, Dereham Place, London EC2A 3HJ on June 13th and 14th from Noon to 8 p.m. local time. Remember to reserve your timed ticket ahead of arrival!

• Seoul: Visit 72 Seongsu-ro, Seongdong-gu, Seoul between June 12th and 14th from 11 a.m. to 7 p.m. local time. No tickets are required for this location.

• Madrid: Check out 203 Calle de Serrano, Madrid running from June 16th through June 21st with massive opening hours from 1 p.m. right through to midnight. No tickets are required.

Bringing fictional flavours to the modern dinner table

Providing a treat for both the eyes and the tastebuds, the collaboration includes a beautifully crafted, limited-edition menu launching across 43 global markets. Fans can easily head down to their local Papa Johns storefront to sink their teeth into three distinct, character-themed personal pies served in vibrant, collectible Toy Story 5 boxes. The lineup features the "Space Ranger Roni" (loaded with double pepperoni), the "Sheriff's Roundup" (featuring BBQ chicken, mozzarella, and mushrooms), and the veggie-friendly "Reach for the Pie" (topped with chopped tomatoes, peppers, and pepperoncini). For those who cannot make it to a physical pop-up city, the entire themed menu rolls out to local storefronts and the mobile app right through until July 19th.

A cross-brand ecosystem launches a digital gaming era

Constructing a real-world restaurant is only one part of this massive marketing campaign, as the digital experience is receiving a major tech upgrade too. For the first time in company history, Papa Johns is launching an interactive in-app game called Operation Pizza, granting loyalty rewards members access to exclusive digital perks, discounts, and unlockable items. The physical pop-up spaces are also heavily backed by heavyweight partners like adidas, Crocs, and Belkin, who are supplying premium, limited-edition merchandise and giveaway prizes for attendees. It is a brilliant example of modern movie marketing evolving far beyond simple theater concession stands, turning a classic cinematic trope into a genuine cultural event.

Pixar Lore Trivia: The legendary Pizza Planet delivery truck is famously considered Pixar's ultimate Easter egg. Since its very first debut in the original 1995 Toy Story movie, the iconic yellow vehicle has sneakily appeared in almost every single feature film produced by the studio, making cameos in everything from A Bug's Life to Monsters, Inc. and Inside Out!